[Only Watch 2011] Tag Heuer Mikrograph "Monaco"

The charity auction Only Watch, to benefit the children affected by muscular diseases, represents an important challenge for Tag:

[BaselWorld] Hublot 2011 Big Bang All Stars

We see the personality and strategy of the most famous CEO shine through the products their companies manufacture.
The «Basel 2011» from Hublot is a good example of this concept.
If the chief motto in watch-making could be «Less is more», Biver’s would undoubtedly be «More is more».

[BaselWorld 2010] Corum for wait the report on 2011.

I'am currently writing the article about the Corum BaselWorld 2011, to wait, remember 2010:  

You can comment this article on the WForum:



I was welcomed by Corum at Basel.

The major novelty (by any means) is the “Diver”, 1000m, titanium, I find it is a very fine piece, and even the overly wide inter-lug of 24mm is compensated by the great design of the case.

[BaselWorld] Sinn, is not sinful.

BaselWorld, the SIHH, the diverse horologic events, it’s a luxury fair, a debauchery of logistics, the superlative as a norm, the profit margins are as ample as the physical attributes of the hostesses, we are far from the industrial rigidity of areas such as information technology or mass market automotive.
However, a brand does its utmost to slash prices, to set the cat among the pigeons of the Helvetian horology, to practice Teutonic hard discount in the middle of the Swiss deli.

100% People, Christie's Auction 15/05/11.

After the post on the best watches in the Geneva Auction of 15/05/11:
Alex realized for use a live report directly from the auction.

The purpose of today's post is to share with all of you a bit of ambiance of the afternoon session of last Christie's auction! Enjoy!

Antiquorum: Last Auction Hero.

In our series of reports about the Geneva auction week, here is a subject about Antiquorum, a selection of the most interesting pieces in different categories: modern, vintage, rare, horological & collectibles.

Watches & Net: blog revolution in "Heure Suisse"

Watchonista contributes to the heading "Media and Communication"  of "Heure Suisse" magazine. In addition to the article: 


Heure Suisse No. 111: In the kiosks from May 23, 2011

Montres & Net: la révolution blog dans "Heure Suisse"

Watchonista contribue à la rubrique « Médias et Communication » du magazine Heure Suisse. En complément à l’article HORLOGERIE SUR LE NET, REVOLUTION: PERCÉE DES BLOGS

Christie's auction of may 16. Sci-fi watches and bids.

This report was realized on May Friday 13, 3 days before the auction, in Geneva.
We had chosen the watches by interest, and were trying to keep variety, between the brands, the modern and the vintage, the sport and the dressed, of this selection:

LOT 19, a crazy Rolex 6542 GMT, 38mm, SS case, Used Bakelit bezel, tropical burned dial by the radium and the sun... The dial is amazing, the GMT hand is weird...
And we are in the absolute myth of the Rolex GMT. The watch has been retired before the sale...

Sotheby's 05/15 auction. Live pics - moderns watches

The following pieces will be sold in Geneva on the May 15:

A Rolex Submariner 6538 full Guilt, Aka "James Bond" (Sean Connery period), the most famous Rolex, in the flesh, very rare:

Popular Manufacturers

Popular blog posts